Ten Ways to End Your Advertising Copy
by: Robert Short
1. End your ad copy by telling people what will happen if they buy your product. Use your most powerful benefit as the example.
2. End your ad copy by telling people what will happen if they don't buy your product. Use a problem that they won't be able to solve without it.
3. End your ad copy with a series of questions they will always say yes to. They then will be used to saying yes when you ask them to order.
4. End your ad copy with a short review of your whole ad. Repeat all the major benefits and features they will receive.
5. End your ad copy with a deadline. Tell them it's a limited time offer and they need to order by a specific date.
6. End your ad copy with a powerful guarantee. Give them a lifetime or triple your money back guarantee.
7. End your ad copy with a testimonial. Use one or two of your customers' testimonials that is believable and that includes specific results.
8. End your ad copy with a free bonus. When you give them a free bonus it increases the product's perceived value.
9. End your ad copy with a discounted price. Just list your regular price and then offer a discounted price off the order right now.
10. End your ad copy with a free sample or trial of your product. If your ad didn't attract them to buy, maybe a free sample or trial would.
About The Author
?© Copyright 2005 Affordable Concrete Cutting, Inc. Robert Short is a seasoned article writer and an expert on search engine optimization and linking. He is responsible for ranking our local service company's website at number one on all major search engines for more than a dozen keyword terms. Our website now generates as much revenue as our main service business. Visit our website for more articles on linking and webmaster resources http://www.affordableconcretecutting.com/construction_seo.html.
|
How To Handle Short Term Jobs On Your Resume
How To Handle Short Term Jobs On Your Resume
by: Scott Brown
Based on today?s ever-changing and tight job market, it is not unusual to see short term jobs on a resume. Short term jobs might raise a red flag for employers. Short term jobs could be contract positions or permanent jobs.
Don?t Lie
The first rule of thumb when applying for a job is to never lie on your resume. If you put information on a document and submit it for consideration for employment, it better be valid information. There is nothing worse than being offered a job only to have that offer rescinded when your background is thoroughly checked.
Don?t Bad Mouth
The second rule of thumb when applying for a job is to never bad mouth a previous employer or company. Bad mouthing creates negative feelings in an interview or conversation and will almost always cost you the job offer. Keep your negative opinions to yourself.
Leave it off
With these rules...
How To Handle Short Term Jobs On Your Resume
Sample resume > How To Handle Short Term Jobs On Your Resume
Four Common Sense Tips for the Telephone Interview
Four Common Sense Tips for the Telephone Interview
by: Heather Eagar
Here?s a phone interview tip worth considering:
smile.
A smile is a magic thing, and in addition to being seen in person it can be felt from a distance.
When doing a phone interview, don?t think that because the person on the other end of the phone can?t see you that smiling and other positive body gestures are not important.
The best interview tip that anyone was ever given was to smile and make positive gestures.
In fact, many people talk with their hands.
If you do, consider a telephone head set to free your hands up.
Another tip that will be worth its weight in gold is to have a good quality telephone.
It may seem silly to even mention it, but the better quality phone you use, the better your voice will sound.
Years ago everyone rented his or her telephones from the local utility phone company.
...
Sample resume > Four Common Sense Tips for the Telephone Interview
Tips to Creating Your Own Cover Letter Template
Tips to Creating Your Own Cover Letter Template
by: Heather Eagar
Using a cover letter template when job hunting is a logical and time saving measure.
Your time is limited, so writing one basic one and using it as your template will simplify the application process, making you more efficient and hopefully employed all that much faster.
A basic template can be either bulleted ? sometimes called an Executive Summary ? or in paragraph form.
The paragraph form of cover letter template is more traditional and preferred by many for the neat appearance it presents.
Since hiring managers are busy however, the bulleted format does have advantages.
This cover letter template allows you to make quick changes in the emphasis you are placing on your skills in case there is more than one type of job for which you are applying.
A
good bulleted template will begin with the date, address and salutation.
...
Sample resume > Tips to Creating Your Own Cover Letter Template
Don?t Forget to Say Thank You for a Second Interview
Don?t Forget to Say Thank You for a Second Interview
by: Heather Eagar
The thank you letter for a second interview is a must for serious job seekers.
If you?ve made it as far as a second interview, then you are right on the edge and are one of the serious candidates ready to be offered the position.
When you?re in that position then it is worth your while to use all of the leverage you have, all of your knowledge of the company and all of your job search skills to close the deal and land yourself a job offer.
This letter can be a deal closer.
When engaged in a job search, even if it is not your profession, you are really serving as a salesman.
The product you are selling is yourself, your skills, and the concept that you can help the company you are applying to.
A professional salesman always tries to know his or her product well, and always does better in selling the product when he or she has a genuine...
Sample resume > Don?t Forget to Say Thank You for a Second Interview
10 Steps to Writing an Effective Thank You Letter
10 Steps to Writing an Effective Thank You Letter
by: Robert Moment
The interview was fantastic; you know that you impressed with your perfect answers and excellent resume. You also know that, from this point on, you just have to sit back and wait for the telephone to ring with your future employer on the line, begging you to come to work. You know this, right? Very wrong. No matter how wonderful the interview or great the resume, you can never be sure that you will get the job of your dreams?-anything can happen. However, one way to help shift the odds in your favor is to write a Thank You Letter. This courtesy is often ignored by job candidates; so, if you take time, future employers are likely to take notice. An effective Thank You Letter can push you closer toward your career goal. The Thank You Letter should always sell your skills and how they will help your future employer.
To write the proper Thank You Letter, follow these...
10 Steps to Writing an Effective Thank You Letter
Sample resume > 10 Steps to Writing an Effective Thank You Letter